As a driven, ambitious empire builder, you’re constantly seeking ways to optimise your business operations, create a more significant impact, and free up your time to focus on what truly matters.
In the quest to streamline processes and eliminate bottlenecks, it’s tempting to search for an Online Business Manager (OBM) who can handle everything – a seemingly perfect solution to all your business challenges. However, the reality is that an all-in-one OBM may not be the key to unlocking your business’s true potential.
What this post covers:
- Your OBM’s primary role is to help you find the right resources and team members to get the job done, not to do everything themselves.
- Having an OBM manage your team means you don’t have to communicate with multiple people directly.
- There is no set rule or benchmark that dictates the size of your business based on the number of team members you have.
- The number of team members doesn’t necessarily correlate with the size of your business; focus on the outcomes you want and get the right people to achieve them.
- With highly skilled team members, you shouldn’t have to worry about the quality of work, as it is their responsibility to ensure quality output.
- Your OBM’s job is to manage the work pipeline and ensure smooth coordination among team members, not yours.
- Empowering your OBM to be your eyes, ears, and hands, and to coordinate and innovate, is where you’ll get the best value for your money and a happier team.
- Having an OBM who does everything may not give you the best outcome and can limit your business’s potential for growth.
- Building a team of experts led by a strategic OBM creates a solid foundation for sustainable growth and long-term success.
- Embrace the power of delegation, trust in your OBM’s expertise, and watch your empire soar to new heights.
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The True Role of an OBM: Finding the Right Resources
One common misconception is that an OBM should be able to do everything themselves. In reality, their primary role is to help you find the right resources and team members to get the job done efficiently. A skilled OBM leverages their expertise and network to identify the best talent to support your business’s specific needs, ensuring that each task is handled by a specialist who can deliver high-quality results.
“Your OBM’s primary role is to help you find the right resources and team members to get the job done, not to do everything themselves.”
Effective Team Management: Streamlining Communication
Another concern that often leads entrepreneurs to seek an all-in-one OBM is the fear of having to communicate with multiple people directly.
“Having an OBM manage your team means you don’t have to communicate with multiple people directly.”
However, a crucial aspect of an OBM’s role is to manage your team effectively, acting as a single point of contact between you and your team members. This streamlined communication allows you to focus on your visionary role while your OBM ensures that everyone is aligned and working towards the same goals.
Business Size and Team Structure: Focusing on Outcomes
Many entrepreneurs believe that their business isn’t big enough to warrant having a team or that the number of team members directly correlates with the size of their business. In reality, there is no set rule or benchmark that dictates the size of your business based on the number of people you employ. Instead, focus on the outcomes you want to achieve and allow your OBM to help you build the right team to reach those goals, regardless of the number of individuals involved.
“There is no set rule or benchmark that dictates the size of your business based on the number of team members you have.”
Ensuring Quality Work with Skilled Team Members
When expanding your team, it’s natural to worry about maintaining control over the quality of work produced. However, by investing in highly skilled team members, you can trust in their ability to deliver exceptional results. Your OBM’s role is to ensure that each team member is briefed effectively and that the work produced meets your standards, allowing you to step back from micromanaging and focus on the bigger picture.
“With highly skilled team members, you shouldn’t have to worry about the quality of work, as it is their responsibility to ensure quality output.”
Empowering Your OBM for Optimal Results
To truly leverage the power of an OBM, it’s essential to empower them to be your eyes, ears, and hands within the business.
“Your OBM’s job is to manage the work pipeline and ensure smooth coordination among team members, not yours.”
By entrusting them with the responsibility of managing the work pipeline and ensuring smooth coordination among team members, you create space for yourself to think creatively, explore growth opportunities, and develop innovative strategies.
“Empowering your OBM to be your eyes, ears, and hands, and to coordinate and innovate, is where you’ll get the best value for your money and a happier team.”
When your OBM is empowered to coordinate and innovate, you’ll experience the best value for your investment and cultivate a happier, more productive team.
The Pitfalls of an All-in-One OBM
While the idea of having an OBM who does everything may seem appealing, it can actually limit your business’s potential for growth. By spreading your OBM too thin across multiple roles, you risk burnout, decreased productivity, and a lack of specialisation. Instead, by building a team of experts led by a strategic OBM, you create a solid foundation for sustainable growth and long-term success.
The Bottom Line:
Embracing a strategic, team-based approach led by an empowered OBM is the key to unlocking your business’s true potential and achieving the freedom, joy, and choice you desire as an ambitious empire builder. By debunking the myth of the all-in-one OBM and focusing on building the right team to support your vision, you can create a thriving, impactful business that allows you to live life to the fullest.
Remember, your OBM’s role is to help you find the right resources, manage your team effectively, and empower you to focus on being the visionary leader your empire needs.
Over to you
We’d love to hear from you: What strategies have you found most effective for building and managing a high-performing team in your business? Share your experiences and insights in the comments below.
To dive deeper into this topic and learn more about how to build a high-performing team led by a strategic OBM, be sure to listen to the full podcast episode. Embrace the power of delegation, trust in your OBM’s expertise, and watch your empire soar to new heights.